NINE NEWS has dominated the 2014 ratings year and has been crowned Australia’s favourite news service for the second year running.
With 40 weeks in the official ratings calendar, NINE NEWS has now won 21 weeks out of the 26 survey weeks so far this year across the 5 City Metro, putting it in an unbeatable position and awarding a ratings victory for 2014.
Having regained ratings supremacy last year, NINE NEWS continues to be Australia’s most watched news service as viewers vote emphatically with their remote controls in choosing NINE as their most trusted source of news.
NINE NEWS (6.00pm – 6.30pm) is averaging 1.158 million viewers each weeknight in 2014, compared to Seven News (6pm – 6.30pm) which has an average weeknight audience of 1.129 million (down 6.3% year-on-year) – an average lead of 29,000 viewers each weeknight.
In a year when NINE was first to launch a one-hour news service, NINE NEWS 6.30 (6.30pm – 7.00pm) has also dominated the year, having won 22 from 26 ratings survey weeks when compared to Seven’s half-hour split programming of Seven News (6.30pm – 7.00pm) in Sydney, Melbourne and Brisbane and Today Tonight (6.30pm – 7.00pm) in Adelaide and Perth.
NINE NEWS 6.30 is averaging 1.078 million viewers each weeknight in 2014, compared to Seven News/Today Tonight which has an average weeknight audience of 1.037 million – an average lead of 42,000 viewers each weeknight.
Darren Wick, Director of News and Current Affairs, today had words of gratitude for viewers and praise for his staff.
“When we regained the ratings lead last year, we made a commitment to continue to work harder than ever to provide Australia’s most comprehensive, most trusted and most reliable news service,” Wick said.
“We listen to our viewers and respond accordingly and are truly humbled they have once again chosen us as their preferred source of evening news.
“To have won back-to-back ratings years is testament to the ongoing hard work and tireless dedication of an extremely talented, professional and passionate team of newsmakers. Everyone in the Nine News family is driven to provide viewers the most relevant, credible and up-to-date news 24 hours a day, wherever it is happening.”
Source: Oztam Consolidated data to 15/08/14, Overnight data from 16/08/14-22/08/14. Week 7-34 2014 v 2013, Mon to Fri. Average Audience. Total People. 5 City Metro