Seven Secures World Swimming Championships

Seven Secures World Swimming Championships

The Seven Network – has  announced a new long-term partnership with FINA, the Fédération Internationale de Natation.

Under the new agreement, Seven is the home for the FINA World Swimming Championships for 2015 in Kazan, Russia and the FINA World Championships in Budapest, Hungary in 2017.

Seven’s agreement with FINA delivers free broadcast television and subscription television rights, and expands beyond television to Seven’s digital platforms, including mobile and online, and Hybrid Broadband Broadcast Television. Seven will create and deliver the most comprehensive, technologically advanced, multi-platform coverage of the World Championships to all Australians on any communications device.
Dr. Julio C. Maglione, FINA President, said: “The FINA World Championships is a true Aquatic Festival, capable of inspiring the youth worldwide. Australia is no exception, being a country that loves Aquatics and has many stars in FINA disciplines. Therefore, this agreement with Seven is of paramount importance for the exposure and popularity of our sport in this exciting country.”

John Bertrand AM – Swimming Australia President said: “This announcement is very important for the sport of swimming in Australia. The 2015 FINA World Championships is the most important swimming event globally leading into the Rio Olympics. We expect some exciting performances from the Australian Dolphin swim team, led by three defending World Champions; Cate Campbell, James Magnussen and Christian Sprenger, and a new breed of exciting young talent as they take on the world.”

Commenting, Saul Shtein, Seven’s Head of Sport, said: “This is a great signing for Seven. We are looking forward to the upcoming Championships in Russia and we are delighted to once again be the network of the World Swimming Championships. Seven was the first network to broadcast the World Swimming Championships in primetime – the Championships in Perth that announced the arrival of Ian Thorpe and Grant Hackett as World Champions in the lead-up to the Olympic Games in Sydney. The Championships are a great event and align perfectly with our long-term commitment to the Olympic Games.”

The FINA World Championships will be held from 24 July – 9 August