Veronica Mars film finally a go

Well never under estimate the power of social media and a dedicated fan base.

Yesterday  Series creator Rob Thomas launched an online crowd-funding campaign to make a big-screen version of the show. Veronica Mars, which starred Kristen Bell as a young sleuth, ended its three-season run in 2007.

On the Kickstarter website, Thomas said the $2 million fundraiser represents “our one shot to see a Veronica Mars movie happen.” More than 30,000 backers had pledged more than $2 million within hours, making it the fastest-funded project ever.

Thomas said Veronica Mars owner Warner Bros. has given the project its blessing, and Bell and other cast members are ready to begin production this summer for a 2014 release.

The fundraising campaign, , ends April 12.

“You have banded together like the sassy little honey badgers you are and made this possibility happen,” Bell said in an online message, promising the “sleuthiest, snarkiest” movie possible.

She and several Veronica Mars cast members appear in a lighthearted video on Kickstarter in which they mull the prospect of reuniting.

After just 11 hours the goal had been reached and pledges are still being made

sources ew and tv line