The Seven Network today announced a partnership with global leader in real-life entertainment, Discovery, on the launch of 7food network, Australia’s new destination for food coming to Channel 74 on December 1.
With a 24/7 smorgasbord of the world’s most popular food shows, 7food network is set to inspire, entertain, empower and educate Aussie foodies hungry for food, cooking, culture, travel and adventure.
From home cooks to iron chefs, dining in to diners and fast food to cakes that will leave you speechless, 7food network has a show to satisfy every craving.
Program highlights include first run seasons of international Food Network favourites GUY’S GROCERY GAMES, FOOD NETWORK STAR, CHOPPED, RESTAURANT: IMPOSSIBLE, DINERS, DRIVE-INS AND DIVES, CUTTHROAT KITCHEN andIRON CHEF AMERICA.
The icing on the cake for dessert lovers will be new seasons of BEST BAKER IN AMERICA, SPRING BAKING CHAMPIONSHIPand KID’S BAKING CHAMPIONSHIP, plus brand new episodes of RIDICULOUS CAKES, which features over-the-top creations so stunning, so lifelike and so huge that they deliver instant shock and awe.
These programs join the best Gordon Ramsay offerings from the UK and US and Food Network staples such as MYSTERY DINERS, BIZARRE FOODS WITH ANDREW ZIMMERN, CAKE MASTERS, CAKE WARS, THE GREAT FOOD TRUCK RACE, RESTAURANT STAKEOUT and GIADA AT HOME.
7food network will also reheat and serve seasons of popular Australian originals including MY KITCHEN RULES, BETTER HOMES AND GARDENS, ZUMBO’S JUST DESSERTS, FAST ED’S FAST FOOD, ANH DOES VIETNAM, MY FRANCE WITH MANU, AROUND THE WORLD WITH MANU, MANU’S AMERICAN ROAD TRIP, MY IRELAND WITH COLIN and AUSSIE BARBECUE HEROES.
The faces of 7food network include global icons Gordon Ramsay, Guy Fieri, Bobby Flay, Alton Brown, Rachel Khoo, Giada De Laurentiis, Jonathan Bennett and Ted Allen, along with much-loved local chefs Manu Feildel, Pete Evans, Colin Fassnidge, Fast Ed, Karen Martini and Adriano Zumbo to name a few.
In due course, Seven will spill the beans on its original content plans for 7food network.
Seven’s Head of Scheduling Brook Hall said: “Food is a major part of our DNA at Seven and always has been. Food brings Australians together with the people they love and food brings audiences to the screens of Seven. We’re excited for 7food network to serve our core 25-54 audience more quality food content from home and abroad, anytime, on every platform, backed by the power of Seven.”
Seven’s Network Sales Director Natalie Harvey said: “7food network will add a new flavour to our already dominant network position and offer advertisers an engaged and of course, hungry audience. Leveraging the power of Seven combined with the strength of the number one women’s digital network, Pacific, plus West Australian Newspapers means we will be launching with a bang. I don’t believe there has even been, or will ever be a better platform and better timing to launch such a rich and engaging content platform.”
Discovery’s General Manager, ANZ & Pacific Islands, Rebecca Kent said: “At Discovery our passion lies in sharing the best real-life stories with our audiences. Producing globally renowned content that is engaging and inspiring is what we love to do and working with local partners to entertain as many Australians as possible is the icing on the cake! We’re delighted to be joining forces with Seven on connecting all Australians to the power and joy of food with 7food network.”
Discovery’s Vice President, Lifestyle Products, ANZ & Pac Islands, Amanda Herbert said: “We are incredibly excited about the opportunity to strengthen and grow the Food Network brand with the talented team at Seven. Their passion for international brands and premium content is matched by our own and we know together, with our global pipeline and their local expertise, we can serve Australian audiences an unrivalled destination for food entertainment”.
7food network launches Saturday, December 1 on Channel 74 and 7plus, joining Seven stablemates 7TWO, 7flix and 7mate – Australia’s #1 multichannel in Total People and all key demos.